Pizzarious is a fictional Toronto-based restaurant that mainly focuses on pizza. The ultimate purpose of the project is to create a brand logo and design packaging, including Pizza boxes, Paper cups and stationery, which correspond with their set of brand strategies and identity. 

 

The design outcome aims to be consistent with the brand visual elements based on the brand style guidelines. In addition, the goal was for the brand's distinct and outstanding visual elements to stand out among the market competitors.